Why Are More Women Setting Up Businesses In Their 50's?



I can’t believe people ‘write you off’ once you turn 50 when you have so much to give and so much to get out of life. Yes, I’m over 50 (just) but age is only a number. I feel just as fit as I did in my 20’s only with bags more confidence and tons more ambition. I personally think I’ll run out of time on this earth before I run out of things I want to do!


I set up my business last year for a few reasons but mainly because I felt as though I had a business in me and I wanted to prove I could do it.  Also because success gives you the freedom to make choices, and it’s nice to have choices.



Jo Harrison Premurosa Letterbox Gifts ed



Premurosa.com is by far the hardest thing I have ever done. With today’s technology and social media you are never far away from your business. At 50 I am constantly learning new skills to help move Premurosa forward, mainly because I don’t have an unlimited budget to spend on qualified professionals, however, there is something quite rewarding when you’ve mastered how to do something new. One of the hardest things I find to do is actually take time off, although you really do benefit from taking one day off a week if you can and two would be heaven!


One of the subjects we talked about on the radio was that working for yourself is a lifestyle change, not all about money but being happy in what you do and feeling a sense of achievement. If you’re in your 50’s with small children, running your own business may give you the freedom to work around their school terms or you may be at a time in your life when the mortgage is paid and you just want to do or make something that gives you pleasure as well as a small income.


If you are thinking of starting a business, my advice would be to do your research, grow organically if you can (working from home is accepted much more these days as a lifestyle choice) and be prepared to work hard, go for it! Every little step forward is an achievement. Our You Tube video is one of our latest achievements with a second to follow soon:



As well as running Premurosa I caddy for my husband who’s quite a well known golf professional here in the North East. For the last four years I’ve been caddying on the PGA European Seniors Tour, sometimes carrying the bag and sometimes pulling a trolley. Either way, it can be mentally and physically exhausting (whatever age you are) but it’s always good fun. I’ve been lucky enough to caddy in places like Japan, Australia, Mauritius as well as some lovely places in Europe and yes, of course the UK in the cold, wind and rain!


Jo Harrison caddying in Holland


I discovered spinning at the age of 50, I had heard about it and ironically never thought I was fit enough to have a go before, now I love it! It is such a good work out and makes you feel so good (and relieved) afterwards. Zumba is also such great fun and something I do when time allows and as we're huge Strictly fans, I even managed to talk my husband into taking ballroom dance lessons last year. Watch out Strictly, here we come! I keep fit to feel good more than anything else, although there’s so much pressure on women to look good, especially over 50. Somehow there’s not that same pressure on men over 50, why is that?


One of the best things about being older is that you may be blessed with grandchildren. So far we have two lovely grandsons with another grandchild on the way. There’s something very special about grandkids and I’m sure they’ll help us keep young at heart for years to come.


There are a one or two things that I have found more difficult to do in my 50’s, one is that I can’t drink so much alcohol as I used to, which actually suits me fine. I like waking up with a clear head and I‘d rather drink two glasses of quality wine and really enjoy them than sup my way through more drink for the sake of it. It’s not really the drinking that’s the problem, it’s the recovery time the next day!


There are so many things to do in the future that I’ll not slow down for some time yet. From travelling more to joining a rowing club to keeping bees, the list goes on…


So, if you’re a women over 50 reading this and thinking 'What’s next to do in life?' here’s to you!


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